From an early age, I could see what others didn't. I could see solutions where others saw problems, which, combined with never giving up, allowed me to become a professional athlete.

Later I shifted that focus to business and started as a freelance photographer and worked with some of the best model and advertisement agencies in the country until I decided to open my own studios.

I decided to share my knowledge with others by teaching in Etic. I co-founded cuckuu, a social media app that raised over 1 million euros, mentored hundreds of people, pitched and talked at countless conferences and wrote for many publications.

I decided to create my own cinema blog with my daughter, which we grew to over 25k followers, I made a short movie, wrote a book and became the creative director of Webedia Portugal and also for Jellyfish Portugal, now I am one of the founders of Wee! Europe and also the creative director and that is only the beginning of my story.