Portfolio: https://paulomariano.com
English (Fluent) / Portuguese (Native)

Senior Art Director & International Advertising Jury Member, focusing on ideation and visual concepts, leveraging design and photography as core skills. → Currently crafting integrated campaigns and brand activations at O Escritório, Lisbon. Advertising, writing and authorial visual work.

Throughout my career, I’ve collaborated with outstanding creative teams at global agencies, such as DDB and TBWA, and the Portuguese design studio Solid Dogma. Clients include Netflix, EDP, Emirates, Benfica, Gatorade, Super Bock, LIDL, Sogrape, Nacional, Bank of Brazil, and Sebrae. My work has been recognised across international awards and creative publications, including ADC Europe, EFFIE, CCSP, CCP, M&P Design Awards, Lusófonos, Cannes Lions (shortlist) and Lürzer’s Archive, which selected it for its 200 Best Digital Artists Worldwide in two consecutive editions, 2024/25 and 2025/26. In 2026 the Emirates and Benfica activation “Follow the Captain” received a Crystal at MAD STARS.

I serve on international jury panels across advertising and design festivals. In 2026: final jury at MAD STARS in Busan, pre-selection jury at New York Festivals, and jury member at AdForum PHNX, Ad Black Sea, White Square and Lusófonos. Previously at FIAP and at the CCP in Portugal, on the pre-selection juries for Design and Craft.

At MAD STARS 2026 I presented “The I Behind the A.I.”, on what it takes to resist creative sameness while keeping a distinct point of view. The talk was later published as an essay by adobo Magazine.

https://www.linkedin.com/in/paulomarianoad/